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Written by mike
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Tuesday, 01 July 2008 02:07 |
Oh, the perils of chasing the gay dollar. While it's hard to deny that homosexuals have limited interest for things don't come in a vial, or with a remix, or with a fat burner, we like to at least PRETEND to think we're more than one-dimensional. Sure, no one's gonna sell an energy drink with a quote from Gide, but that doesn't mean we deserve the Anna Nicole-esque "Like to party? Like to work out? Like to party while working out?" pandering that recently appeared on Facebook for Eboost with the tagline "So Gay."
Hmmm. Granted, Eboost does contain selenium (which Lyndon Larouche
types used to try and convince us could cure AIDS) and is gluten-free
and carb-free, but until it they buy ad placement in a Madonna song or
give us a chance to win a shopping spree at Ed Hardy, we're not putting
down our glass of Marilyn Merlot.
RELATED:
Gay Ad Watch: How Much for that Well-Hung Other?
Worst In Gay Marketing: Bud Light
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