Enzyte was aggressively touted to promote “natural male enhancement” via highly irritating, double-entendre-laden late-night commercials featuring “Smilin’ Bob”, and his smiling wife, which were eventually outlawed by the FTC. Some commercials claimed average users could expect 24% growth.
At his trial, a former Berkeley executive testified that all the product claims were completely fabricated and employees were instructed to make it as difficult as possible for unhappy customers to receive their money-back refunds. Warshak could face up to twenty years in prison.
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Judge Orders Enzyte Parent to Forfeit $500 Million (XBiz)
someone might want to tell Lane Fuller he can save his money…